2008 Terrapin Wake-N-Bake Mountain Bike Race Team

Cycling Sponsorship Proposal

SPONSORSHIP PROPOSAL

 

Introduction

 

Dear Cycling Supporter,

 

 

Within the world of competitive cycling developmental teams and clubs have been springboards for aspiring cyclists. The Terrapin Wake-N-Bake Team has both contributed and benefited to this and during the past year our racers yielded impressive result throughout the season. The 2008 season will provide the our team the opportunity to continue its past successes of excellence throughout the cycling community, having a positive impact on the local community, and being an effective return on investment for key supporters.

 

Terrapin Wake-N-Bake needs your support to fulfill its commitment to developing athletes. Funds raised in support of Terrapin Wake-N-Bake will be used primarily in support of our elite team of young racers to offset the cost of team cycling clothing, specialized cycling equipment and travel expenses. Support will also be given to enthusiastic young athletes who may not otherwise have the financial means to participate (equipment, travel, entry fees etc.). Many of our young riders have been involved in local club teams and have had the opportunity to compete on a national level. The upcoming season looks promising as we will have the opportunity to grow upon these experiences.

 

Cycling is steadily becoming a prominent sport in the United States and as this occurs the Terrapin Wake-N-Bake Cycling Team is focus on becoming a force to reckon with within the Elite ranks. We appreciate your interest in sponsorship and welcome you to take a few minutes to look through our sponsorship packet.

 

Mike Stanley

Sport Director

Terrapin Wake-N-Bake Cycling Team

 

 

 

 

 

 

 

 

Our Team

Bicycle riding has recently grown tremendously in the United States thanks to the success of Lance Armstrong. As a result racing has also increased in popularity. Racing has its roots in Europe but the caliber of races and racers are improving. The success of American pros depends on the quality and competitiveness of the domestic amateur ranks that they come out of. The amateur ranks can be just as competitive as the pro ranks. One problem in the U.S. is that there are a limited number of elite racers which means that top amateurs most race against full time professionals. The jump from racing amateur to pro-am is a very difficult transition. The Terrapin Wake-N-Bake Team is a result of members from the Hub/ Terrapin cycling club that wanted to start an elite team for the extra support needed to get to large events across the country.  The core of the team have been riding and racing together for several years out of The Hub Bicycles in Athens, GA. The Terrapin Wake-N-Bake Team promotes interest in cycling and racing among the local and regional community as a whole. We seek to give members the opportunity to learn and compete in the life long sport of cycling, and through cycling and the organization, foster the development of leadership skills, camaraderie amongst peers and a sense of community responsibility. Our team strives for excellence in competition while adhering to the highest standards of conduct and sportsmanship.

Why Sponsor Cycling:

With more than 70 million cyclists in the US, cycling is the number one sport of doctors and lawyers over the age of forty and the number two most popular participation sport. This statistic may come as a surprise to many because cycling is not a widely televised sport, although Outdoor Life Network, currently called Versus, has made some headway in changing that image. Last year, over 11 million spectators with an average household income of $91,100 watched a cycling event. 

What do you gain by sponsoring?

The Terrapin Wake-N-Bake Team would like to invite your organization or business to join our team for the 2008 season. Contributions help defray the costs associated with maintaining highly visible and competitive cycling teams. We need your support to fulfill commitments to our developing athletes. Competing at the highest level requires specialized equipment and involves a great deal of travel to attend the major competitions that are important for athlete development.

How can Terrapin Wake-N-Bake Team help you?

• Prime logo placements on Terrapin Wake-N-Bake clothing, website and team vehicle, which translates into rolling billboard advertising whenever the team competes, trains or travels.

• High logo exposure through athletes wearing logo gear during training and racing.

• Exposure of your company’s name, products and services through visibility at our premier cycling event. This includes signage and public announcements.

• Web site link and access to prime advertising space on the Terrapin Wake-N-Bake web page.

• Exposure through press releases with your company name listed as a sponsor. A media person will be utilized to keep the team in the news throughout the region and will highlight your company in releases in your location.)

• Regular updates from Terrapin Wake-N-Bake racers.

• Regular circulation of Terrapin Wake-N-Bake photos and current events.

• We will supply either a Terrapin Wake-N-Bake picture or jersey to display at your place of business to demonstrate your commitment to promoting healthy, active, drug-free lifestyles.

• Terrapin Wake-N-Bake will represent a wholesome and positive image and add value to company promotions. The team’s successes are shared not only with the companies who sponsor us, but also with the customers who purchase from the companies. The athletes’ victories and their challenges are inspiring for the consumer and often translate into consumer support of the sponsoring companies.

•Ongoing exposure from wearing high quality clothing designed to last for many years. Compare the cost of that kind of exposure to traditional advertising channels such as print, radio, and TV.

Should you choose to join our team for the 2008 season, you will be embarking on a unique and rewarding experience with a group of talented and driven individuals. We look forward to promoting your business in a positive and professional manner. Thank you for taking the time to review our proposal for sponsorship, we truly hope you contact us to discuss any form of sponsorship for the 2008 season.